The Current
Measuring Social Media
February 9, 2015

You are spending a lot of time on Social Media, but are you monitoring results? Measuring social media should be a huge part of your social media strategy. What were your goals for social media? What was your time-frame for hitting those goals? How will you measure to make sure you are on track and […]

Social Media Options for your Business
January 26, 2015

Last week we learned about the steps to take action and start your social media. You’ve made a commitment to move forward but you still aren’t sure which platforms to focus on. We learned the ideal to start with is 3, but which 3 are best for your business and your audience? Here are a […]

The time to start is now!
January 19, 2015

If you have been pondering the idea of social media for your business or non-profit, 2015 is the year! Social Media will continue to grow and offer multiple resources for your organization and more importantly, your customers/clients. Here are a few things to consider as you begin to prepare for the world of Social Media. […]

10 Tips & Tricks Tuesdays

Create shareable information that is close to your heart and relevant to your mission Quality over quantity Keep content fresh Give credit to the author. Twitter: use @ Highlight your volunteers Follow/Like other people and organizations. Remember #FollowFriday and #CharityTuseday Listen Use Hashtags (#) Advertise and Promote: Target users that “like” a cause similar to […]

Monday Start
Non-profits and Social Media
October 13, 2014

Why do non-profits need a social media strategy?  Social media is becoming increasing important for non-profits. Organizations are able to connect with people instantly. With over 1 billion people using social media, it is a very powerful tool. Social media for non-profits can inspire and engage users. Why Social Media Matters to Non-Profits It connects […]

Marketing Tips
Time to Take Google+ Serious
March 31, 2014

In the world of Facebook and twitter adding one more social site seems to make some people want to hit their head against the wall. It seems people just haven’t been a fan and the question remains to many… who uses it! Google+ launched in 2011, so with less then 3 years in the social […]

Marketing Tips
Why Social Media?
March 1, 2014

Building your social media presence takes time and energy.   Countless hours will be spent researching trends, writing content and tracking results.  Your goal is to have a fan base and active presence. But what is Social Media?  Why do you need it?  The obvious answers include promoting your services, showing your products, and building your […]

Marketing Tips
Social Media for 2014!
February 1, 2014

Where are we headed for Social Media in 2014?  Last year we saw large corporations creating Social Medial Specialist, Community Manager, Content Manager roles and more.  It seems businesses from large to small are realizing the importance and understand they need to make the investment.  Social Media experts are becoming a necessity for marketing initiatives.  […]

Marketing Tips
Important Marketing Trends Worth Following!
September 3, 2013

Mobile Marketing – Be sure your site is optimized for mobile.  40% of searches are now done on smartphones and tablets. Social Media – utilize social media platforms and tools! Visual Marketing – YouTube, Instagram and Pinterest are the new thing! Continuous Marketing – search engines shy away from sites that seem dead. Content Marketing […]